Enable Good
About

Mid-size nonprofits deserve a technology lead. Most can't afford one full time.

Enable Good exists to close that gap. We bring the strategy, systems thinking and funding sense a $5–50M organization needs, for the length of one decision and one project, and then we get out of the way.

We ask before we tell

The Roadmap starts with your written answers and your staff's honest survey, not our assumptions. The best recommendation is usually hiding in something a frontline person already knows.

We say it plainly

No jargon, no forty-page deck. If a project isn't worth doing, the brief says so. If the money isn't there, the brief says that too.

We sit on your side

We don't resell platforms and we don't build the thing we recommend unless you ask us to. Our only interest is the project landing and the organization moving.

[HEADSHOT — Adam, fedora on]
Adam WalkerFounder, Enable GoodLilburn, Georgia
The person behind it

Husband, dad of five, wearer of fedoras.

Adam Walker has spent his career at the intersection of nonprofits, marketing and technology. For eleven years he has led 48in48, the organization that gathers volunteers to build 48 free nonprofit websites in 48 hours. Across 42 events, 48in48 has delivered about 1,750 of them. That is 1,750 conversations about what a nonprofit actually needs from technology, and 1,750 lessons in what goes wrong when nobody asks.

Alongside 48in48 he has worked as a fractional CMO and AI consultant through StorySafe since 2022, leading website re-platforms and AI training for organizations like Lincoln Center Theater in New York, and building the tools and systems that let small teams do more than their headcount suggests. He co-hosts the Tech Talk, Y'all podcast with Sanjay Park and runs Edgewise Media, a podcast production company.

He is a student of stoicism, which mostly shows up in how he runs a project: control what you can, say what is true, and don't let a vendor's delay become your crisis. Enable Good is the firm he built so that executive directors could borrow that steadiness for exactly as long as they need it.

By the numbers

1,750free nonprofit websites built through 48in48
4248-hour build events, 48 sites each
11years leading 48in48
5kids, which is why nothing here wastes your time

Recent work

Lincoln Center TheaterWebsite re-platform · New York, New York

Migration to WordPress with the search visibility and feedback tooling the team needed to keep improving the site on their own.

Let's find out what your organization should build next.

Start a conversation